Screen Shot 2015-08-31 at 10.54.48 PM

Learning Javascript is Fun

 

Since I didn’t have my laptop this weekend… ick.  I downloaded the teamtreehouse app and binged on javascript.  I get the basics now.  It’s interesting.  I’m sure I can pick up on it fast. That’s my greatest strength is I learn extremely fast.  It’s not because I’m super smart.  It’s because I’m willing to put in more hours.  I love Will Smith’s quote in Pursuit of Happiness… if we both get on this trend mill two things are going to happen… either you will get off before me or I will die on this trend mill.  One of my favorite movies.  I grew up in Philly, so I had to watch every Will Smith movie.  But that’s my favorite.

READ MORE

Screen Shot 2015-08-31 at 10.55.14 PM

High School Reunion is Soonish

 

I had a pretty good high school experience.  It wasn’t as fun as college or law school.  But there are things I miss.  And for sure people I miss talking to.  I’ve kept in touch with a few friends.  Not many.  But enough to be interested in seeing them later in life.  As I grow older I look at high school fondly.  I wasn’t popular in high school, but that was okay.  I became immensely popular in college; that was a shock.  However, I prefer not being popular.  I was such a book worm in high school.  I used to read sooo much manga.  And my final project was creating my own manga which of course I drew the illustrations too.  It was far better not being popular… people leave you alone and you get to do what you wanted.

READ MORE

Screen Shot 2015-08-31 at 10.56.25 PM

I Left my Laptop Charger at Work

 

This weekend has been fascinating.  Mainly because I went without a laptop…  There was so much to do this weekend… and I only had my ipad.. which luckily I brought a keyboard for.  At least I had that.  My ipad is in Chinese by the way.  Mainly because I use it for video games. I’m addicted to a Korean basketball game.  I still play with my roommates from NYU.  Gosh… and the Korean racing car game where you drift.  Like Mario cart but better.  I miss going to Korean town with my roommates.  The food is so good and they are open incredibly late.  Sometimes I think about visiting, but there’s so much going on right now… It’s hard for me to even imagine going to my high school reunion… because I’m so swamped.  READ MORE

Perfect PPC Account Structure & Patents

 

by Tony Guo

It’s 2:45am CST. I’m an owl. I’m writing this “piece” as a break from more urgent responsibilities. Having worked with several PPC managers, I’ve learned personality affects account structure. To make an overly broad generalization, unorganized managers create messy structures; meticulous managers create organized structures; lazy managers don’t log in (luckily there is “change history”); inexperienced managers create too many ad groups in the hopes that something works; overly confident managers create too few ad groups since they are mired in pass successes.

READ MORE

How I Deal with A Terrible Day?

Some days in start up life are tougher than others.  I work up at 5am today to drive to an Acura dealership to get my car checked out.  Well… it took from 7:20am until 6pm for them to tell me my compressor wasn’t working… and they need 1100 dollars.  Yeah, that wasn’t going to happen.  Roll down windows it is for a while.  One of the things I’m learning is how to budget my own life better.  Which is weird, since I create proposals and budgets for companies all the  time.  However, when it comes to my own budget, not so much.

READ MORE

Video Marketing

White Papers

5 Case Studies in Using Google Video Ads and Video Marketing

I discuss five case studies on YouTube Video Marketing and how it was able to build strong brands for our clients  Topics include CPV vs. CPC bidding, TrueView, Video Ads vs. Traditional Display Ads, Cost, Targeting, and Best Practices

Articles

How to Make a Viral YouTube Video?

Very few videos organically become viral. Most viral videos are well planned marketing campaigns disguised as natural growth. Viral videos are shrouded in mystique because conspirators never discuss how much planning and marketing went into the campaign. Ego is the reason they don’t.

 Why You Should Use Video Ads?

Why should you use Video Ads?  1.5 Billion Video Users by 2016. 72 Hours of Video Uploaded On YouTube Every Minute. Video is 50X More Likely to appear on first page of a search.  Video Ads are a great way to promote a brand.

How I Justify Spending $1,955.00 in a Weekend? Answer: #StartupLife

My tab for the past weekend was nearly $2,000 dollars. Not included: rent, health insurance, cable, internet, auto insurance, home insurance, cell phone bills, electric, heating and water, since I haven’t paid them yet.  Luckily AMEX increased my credit limit to $10,000 yesterday.  Thank you my credit card overseers.

READ MORE

Private Policy Website Template

Private Policy

Your privacy is important to Guttulus.

Personal Information

Guttulus may ask you to provide your personal information when Guttulus is in contact with you.

Collection and Use of Non-Personal Information

Guttulus collects non-personal information. Guttulus may collect, transfer, or disclose non-personal information for any legal purpose. Guttulus may collect occupation, language, location, and time zone information for any legal purpose. Guttulus may collect information regarding customer activities on its website for any legal purpose.

Cookies

Guttulus’s website, online services, email messages, and advertisements may use “cookies” and other technologies. Guttulus uses cookies and other technologies to remember personal information when you use our website, online services, and applications.

Protection of Personal Information

Guttulus takes all reasonable steps to safeguard personal information. However when you post on Guttulus’s website or social networking service, your personal information is visible to other users and can be read, collected, or used. Guttulus is not responsible for the personal information you submit.

Children

Guttulus does not knowingly collect personal information from children under 13.

Third-Party Sites and Services

Guttulus websites, products, applications, and services may contain links to third-party websites, products, and services.

Privacy Questions

If you have any questions or concerns about Guttulus’s Privacy Policy or data processing, please feel free to contact us.

 

Guttulus may update its Privacy Policy at any time.

Guttulus ADDRESS

Last updated: DATE

 

One Page Proposal Template

[Insert Logo]

 

Proposal

[Date]

[Client Information]

 

Client:

Company:

Project:

 

Description of Initial Work

Includes [Insert]

[Insert Description]                                         [Insert Hours]

[Insert Description]                                         [Insert Hours]

[Insert Description]                                         [Insert Hours]

[Insert Description]                                         [Insert Hours]

 

Description of Monthly Work

Includes [Insert]

[Insert Description]                                         [Insert Hours]

[Insert Description]                                         [Insert Hours]

[Insert Description]                                         [Insert Hours]

[Insert Description]                                         [Insert Hours]

 

Terms

Deposit: Client is required to make a non-refundable deposit of 50% of the estimated cost before work begins.

 

Confidentially: All work done for the client and discussions relating thereto will be kept confidential.

Billing & Payment: Invoices will be sent to the client. Payment of invoices is due within 30 days unless otherwise noted. Payment can be made via check, paypal, or credit card. There is a 5% interest charge per month on all over due balances.

Personal Rights: Guttulus retains personal rights to use the work for purposes of future publications, educational purposes, and the marketing of Guttulus’ business.

The current estimate will expire in 30 days.

Screen Shot 2015-08-31 at 10.54.14 PM

Sundays are Lackadaisical

 

I got all my videos shot and uploaded for the week.  Or at least a lot of them.  There’s till plenty of things I need to do.  Clean the home being the foremost.  But I brought food, did laundry, went out to eat the family, etc.  It was an incredibly productive Saturday and a semi-productive Sunday.  I’m saving Monday to make new study guides and outlines for ppc.

Oh I remember.  I spent today finishing up a lot of errands.  I’ll probably post another blog today since tomorrow will be lock down code mode.  I’m looking forward to having an entire day dedicated to learning things and sales as well.

READ MORE

Screen Shot 2015-08-31 at 10.52.24 PM

A Unique Skill Set

 

I love collecting random skills.  It’s an interesting hobby.  The skills I worked on in 2015 include coding, sales, ppc, seo, and videography.  I guess analytics too… but I’ve always been good at that.  I need to work on coding/sales but the other bunch I’m content with their progress.  I’m always in search of other new skills.

In college I learned how to present in front of a large audience.  I was shy in high school… but in college and law school, I got to make speeches in front of hundreds and thousands of people.  Talk about a confidence boost.  Although, I haven’t perfected it… but I’m trying.

READ MORE

Screen Shot 2015-08-31 at 10.52.20 PM

Social Media Goals

 

At my old agency they never executed a project…. instead they spent a lot of time trying to make it perfect.  Here’s a hint… things aren’t perfect in real life.  And they don’t have to be.  It’s better to execute a semi-workable marketing campaign than nothing at all.  And that brings me to social media.  I’ve worked with several people whose job titles were social media or something like that.  In fact the reason I have my social media is because a “social media expert” told me I would never have as many followers as she does.  Well… I took that as a challenge and within 1 month had 4X the amount she did.  I now have more than 10X on that social platform than she does.  And I’ve long stopped caring about that social media platform.  On to the next one.

READ MORE

Screen Shot 2015-08-31 at 10.49.44 PM

Things to Get Done Labor Day Weekend

 

I decided to make a to do list for this weekend.  Since making a to do list is like doing it… right?  At the very least, making a list of things I’d like to accomplish helps organize the order and encourages me to do them… such as blogs.  Today, I’ll work on blogs and some coding.  It’s nice to have Monday off.  This weekend is more hectic than a regular weekend due to family and personal issues.  Oh and designing posters… since that’s up there in importance.  Time is never on your side… likely a nickleback lyric. I can’t believe I used to listen to them.  Such a long time ago.  In high school they were extremely popular.  I’ll spend some time on iTunes perusing for new study soundtracks.   Lastly, I need a haircut and new clothing.  And some anime stuff.  You can never have enough anime stuff.  As long as I stay off netflix and video games from this point on I should be okay in terms of time.

READ MORE

11326948_1602399986664897_1626994890_n

Life has been a Whirlwind

 

I have so much to do… and I sort of forgot to blog.  I’m going to catch up this weekend.  Life has been a Whirlwind of personal ordeals and startup life.  I had to take care of some personal matters this week and it’s been emotionally exhausting.  I rarely get tired from work, but my emotional resilience is much less.  I’m going to need some time to reset.  Probably alone.

Work has been fun.  Stressful but entertaining.  I’m learning sales.  Along with javascript and SEO, sales is important skill I hope to obtain sometime soon. If only I had more time.  haha.  I’m still getting used to the whole software managing thing.  It’s not as easy as it sounds.

READ MORE

Screen Shot 2015-08-31 at 10.52.28 PM

Finished Metal Gear Solid V: Phantom Pain

 

It was a long game but the ending was amazing.  I love how games I played as a child are still being produced.  I’m okay with new version of old games.  It’s nostalgia when you see an old character like revolver ocelot…  Not my favorite character but a nice throwback nonetheless.

I’m excited for Final Fantasy 7.  That game helped define my childhood in terms of being interested in fantasy worlds.  The story telling in video games has come a long way since then… although it was excellent then as well.  I can’t wait to play the reboot.  I’m sure there were technical limitations that restricted how the story was told then.  READ MORE

I’m an Owl or a Night Wolf

December 28, 2014 5:55AM

Why am I so efficient when grinding late nights into early mornings? My study/work habits have remained largely the same. I blame this on my college days. New York City was a fun place to study and learn. However, there was always some event to go to. Being pre-med in college meant regretting every night not in the library. I was forced into a serpentine cycle of going out and needing to go the library to cram. I would go out because I needed a break from cramming in the library. And I would be at the library because I was going out so much. It was a beautifully disastrous schedule. I graduated the intensive program with honors. So it worked.

In law school, it was more of the same. I worked my ass off in non-curricular activities. Since law school was much smaller 600ish vs. 20,000ish I could become a leader. Something I learned to covet when I was a teaching assistant. I decided it was a good idea to be President of a fraternity, IP Club, and on the board of two journals. These were massive time consuming endeavors. But they paled in comparison to being engaged through law school to a fiancee who didn’t own a car and wanted to eat at fancy restaurants every day. I guess, in law school, I learned how to optimize cramming.

Somehow, I developed extremely potent cramming abilities which I’m grateful I have. Life has less cramming now. But it’s nice to spend an entire night just grinding at work which makes more work. The best part of the vacation (a lovely cruise to Mexico) is working on PPC things while watching Adult Swim until the sun breaks.

Late Night Holiday Anime Binge

December 28, 2014 1:55AM

My holiday is nearly over. One more day left at sea. I’ve been in vacation mode for a week; Mexico with the family on a cruise. It seems like forever since I’ve been home. I sort of kind of miss it. Which is weird considering this is only a 5 day cruise. Last year I went on a 14 day cruise to Hawaii, but I had internet the majority of the time. 5 days without internet is insane.

I’m trying to salvage the last 24 hours of the cruise through a late night grind. I have a lot to do. It helps the coffee station is so close. I’m on my third cup. It also helps that Cartoon Network (Adult Swim) is running the entire Evangelion Series (I’ve been watching since 1.1.1 and now it is 2.2.2). I grew up with the series. That and Pokemon of course!!!

I’m pretty weird. Watching an anime series I’ve already seen makes for an incredibly productive night. It’s like having a study partner. I was extremely lucky in college and law school to find study partners who were like me: crazy. Honestly, I miss the late night sushi runs and WAWA trips in between Immunology and Corporation. There’s something about working when most people are sleeping that is super alluring to me.

And when they play my favorite anime series…. well that means an incredibly productive night.

IMG_3527

I’m Going to Become a Developer

 

I’ve committed.  The next step is to unlock my teamtreehouse account.  23,000 points… haha.  It was a lot of learning.  I like their platform.  It’s elegant and encourages aggressive learning.  Sort of like law school.. but without the final counting for your entire grade.  I love it.  And I love coding.  When properly motivated I can pick up a skill set rather quickly.  At this junction I’m fully motivated.  I’m glad… I have most fun when I’m competing.  The stronger the rival the better.  I’m one of those people at the gym who “ghost compete.”  I can learn other ways.  But competition is what truly motivates me.  And being told I’m not as good as someone….
READ MORE

IMG_3523

Chinatown and Late Nights

 

Houston doesn’t really have a Chinatown.  When I think Chinatown I think New York City.  Man I miss the food.  I loved the duck and the random alley stores.  And of course there is flushing which is more akin to a China county.  I had dim sum today.  It was really good.  I miss Saturday labs into Chinatown with David, Usman, Jimmy, and a bunch of other pre-med nerds.  The food was fantastic by the way…. But the walking… I don’t miss that.  Although I’m sure I was much healthier because of it.
READ MORE

IMG_3501

I Missed a Few Blogs

 

Not too many, but enough to feel a bit guilty.  Life has been an interesting nightmare.  It’s hard to explain, but my current workload is heavy…. which is both a good and bad.  I hope to catch up.  Let’s see.  This week has been various levels of drama.  Most of it relating to family issues.  Family is complicated.  Mine isn’t that different.  Family stress is the worst type in my opinion.  I deal surprisingly well with work stress.  And well with friend related stress.  Family stress is on another level.  It’s one of the only things that can emotionally drain me.
READ MORE

Screen Shot 2015-08-25 at 1.31.12 AM

Roughest Week of My Life

 

First off…  I’m terrible at purchasing plane tickets.  And emergency related things.  Last night was probably one of the top five worst nights in my life.  Non-refundable plane tickets and a whole family related mess.  I don’t stress easily.  That’s probably one of my better attributes.  But this is stressful.  I’m sure tomorrow will be an even worst day.  It’s okay.  I can deal.

It’s been an absolute nightmare from every perspective.  I’m sure my sister is as stressed.  She probably has even less leeway at her job to handle this situation.  It’s clear to me what is causing this stress.  Obviously you remove the source as soon as you can.  Otherwise it will eat you alive.  To be honest… I’m mad.  And that’s not an emotion I even have.  I don’t get mad at things or people.  I move on.  This is something I am not at all pleased.  I’ll figure things out later.

 

Screen Shot 2015-08-25 at 1.31.15 AM

Love is so Cruel

 

I’m not going to lie… I thought operating a website was going to be easy. I ran many websites before including pretty much all of my law school clubs… weird now that I think about it. Well it’s not easy… or cheap. It’s a love hate relationship. You love it since the content is fun to make and share. But I hate it because it’s unnecessarily stressful. My website as you may notice goes down randomly every few days. For long stretches of the day… it goes down. Until I eventually find out and notify the it team to fix it. I believe I am on my third server? Regardless. This hobby is both stressful and expensive. I guess all hobbies have this binary relationship. I just want my website to work properly.

On that note… I also paid a team to do SEO.READ MORE

Screen Shot 2015-08-25 at 1.31.09 AM

Giving Out Free Graphic Design Books

 

I’ll be honest… I didn’t quit give up the concept of making the world a better place.  I’ve just changed how I want to do it.  I received several messages and emails from parents and students to tutor them.  It’s sort of sad saying no…. since I enjoy it a lot.  But time is something I don’t have as much of anymore.  Instead… I’m giving away books.

The story is pretty awesome.  Domy Books in Houston was a store that bankrupted… mainly because no one ever purchased anything.  It reminded me a lot of a store only selling board games… you know the end is eventually going to come.  They carried graphic design books.  They sold
READ MORE

Screen Shot 2015-08-23 at 3.38.04 PM

This Is Monday’s Blog

 

I’m going to try to predict as best I can the events for Monday.  I’m pitching a product presentation Monday at 10:30.  Then I’m working with developers to do things.  And then I’m going to the gym (I really hope this happens).  Sounds like a pretty wonderful Monday. Maybe I’ll even post an article in the google partners community.  And I will probably pass out right away after work.  I imagine some progress will be made with the actual product.  I’ll also go out to restaurant week.

These future posts are interesting because it hasn’t happened yet.  I’m sure when I get more practice they will be more detailed.  Haha… I should make a this is Tuesday blog.  Maybe I will…  Blogging is veryREAD MORE

Screen Shot 2015-08-23 at 3.37.41 PM

Relax, It’s a Sunday

 

I’m taking today off.  Saturday was productive.  I sprayed for ants, brought a ladder, clean my gutters (it was so gross), did laundry, washed dishes, obtained enough food for the week, cleaned, re-organized, and watched some Korean Drama… and finish that Korean Drama.  Rather than following up with another productive day I’m sitting on my favorite couch blogging about sitting on my couch.

I’ll probably spend my Sunday outlining (for fun of course… since I really enjoy doing that)… various scripts and making videos for my hobby channel.  It’s crazy how time restricted I currently am.  Much to do… and little time to do it.  It would be nice to have time to read.  If I ever retire… I will literallyREAD MORE

Screen Shot 2015-08-17 at 12.01.30 AM

It’s 5pm Already… What?!

 

I’m not sure where my Saturday went.  I purchased a ladder at Walmart and had lunch with a few friends… but time passes by so fast.  Isn’t it weird?  The more things I have to do… the less time I have for them.  My friends are coming over tomorrow and if I’m ambitious I can even do a pitch…. which I should probably work on tonight.  I was going to take a cat nap and play some civilization… but probably a horrible plan if I want to make the most out of today.  There are videos I need to record and scripts I need to create.

On the bright side, the home will be presentable to my friends.  And I now have a ladder and enough food for the upcoming week.  My sleep cycle is still
READ MORE

Screen Shot 2015-08-18 at 2.41.50 AM

It’s 5am… I want to watch the Sunrise

 

In college I would pull all nighters twice a week.  Thursdays into Fridays and Saturdays into Sundays.  My productivity was scary during these times of night especially if I was working from the student library.  After midnight the top floors of the library closed and everyone was moved into the basements.  You sort of know who will be where, since the crowd is the same.  At that time of night it’s mostly graduate students, but some “regulars.”   Part of the fun of working so late at night is the silence.  It sounds weird, but when everyone else is sleeping and I’m working… it’s satisfying.

I’m going to end this blog short, because I haveREAD MORE

Weekend

Ick… It’s 4am…

 

It’s actually 3:55am.  These long nights of researching are super fun but ultimately exhausting.  Can’t wait until the weekend to get some R and R.  Oh I guess continue working… one of the two.  I started researching insurance… don’t ask why… and 1am became 4am.  I’m not tired or sleepy yet.  I can probably go for another hour.  The unlimited red bulls at work is wonderful but super addicting..  Anyways I should held off to bed.  Or make food… I’m such a late night owl.  Which has benefits in getting things done and getting into an incredibly productive work cycle.  So productive…. it becomes hard to stop and sleep.  Well I need to wake up semi-early tomorrow.  But it’s Friday! I’ve considered enrolling for a single programming class just so I can use their facilities late at night.  Or finding a study partner…. or rival.. hehe.

mail.google.com

Learning New Thing Makes Me Happy

It’s been a while since I made a late night post.  I prefer blogging at night because it allows reflection on the day.  Today was productive.  I figured out a new business model and learned more about LSOs.  Most importantly, I found what I need to get better at…. it’s scripts…. in particular javascript.

I learned basic javascript from team treehouse… seems like forever ago.  Now I get to use some of the READ MORE

boyhood_still06-700x525c

Cramming Sunday Nights… Always

This weekend didn’t start productive.  Friday/Saturday weren’t great.  But Sundays always seem to bail me out.  Here’s the list of things I was able to do.

  • 15 videos for my hobby channel (5 of them very difficult to record)
  • Created new Patreon for hobby channel
  • Finished Competitor Research
  • Shopping for Food
  • READ MORE