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Where Does Generation Z Shop
The RunRex A/B Test Planning Guide

The RunRex A/B Test Planning Guide Split testing or A/B testing is a process where a simultaneous experiment is done between two pages to see the page that performs better. The method validates any change to your website to improve the conversion rates. The process creates alternative pages for a site showing each of the […]

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Who Influences Generation Z - Top 10
How To Turn Your iPhone Into A Video Marketing Machine

How To Turn Your iPhone Into A Video Marketing Machine It is estimated that having a creative video increases the chances of a purchase by 144%. In 2016, Facebook was averaging a hundred million hours of watched video. It clearly shows that there is a huge opportunity for video marketing. However, you do not need […]

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MTG - An Introduction to the Magic The Gathering Color PiePhilosophies, Strengths, and Weaknesses
How to Create a Winning PPC Strategy for 2018

How to Create a Winning PPC Strategy for 2018 Pay per Click is a type of advertising, which if used correctly, can lead to great results. However, if you want PPC to succeed, you will need to come up with a great strategy. The strategy you choose needs to consider every aspect of your advertising […]

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How to Open an Anime Store in 2018
How Smart Brands Develop Brand Voices That Drive Revenue

How Smart Brands Develop Brand Voices That Drive Revenue There are many articles online telling you how a few power ads can help make your message visible. In some other articles, you will learn how you need to tell stories and elicit an emotional response from the audience. These are fine, but they are not […]

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How Generation Z Will Change the World
13 Ways Web Design Can Drive Customer Reviews

13 Ways Web Design Can Drive Customer Reviews One of the main goals of every e-commerce store should be to garner as many online reviews as possible. In fact, a recent study found that about 20 percent of all online shoppers think reviews are the most important factor in their decision-making process. What does this […]

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Game Monetization Lessons from Magic The Gathering
13 Reasons to Lay a Bet on Instagram Micro-Influencers in 2018

13 Reasons to Lay a Bet on Instagram Micro-Influencers in 2018 Big brands have already realized the power of influencers the world over. Even some of the biggest companies in the world now spend thousands of dollars just to have their products mentioned favorably by an influencer. However, therein lays the problem. A small or […]

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Web Development – Front End and Back End Elements

Web Development – Front End and Back End Elements Web development involves the building, creation, and maintenance of websites. It includes the design, publishing, and programming of a website and also the management of the website’s database. The process can be divided into different stages and Guttulus, in this post, explains these important components. Components […]

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Understanding the Elements and Principals of Visual Design

Understanding the Elements and Principals of Visual Design Visual design is a design technique that is aimed at shaping and improving the user experience of a site through photography, typography, illustrations, color, layouts, and space. It mainly focuses on the aesthetics by strategically implementing font, imaging, and color among several other elements. An effective and […]

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Viral Marketing

Viral Marketing Every business owner and marketer has a dream of creating a marketing campaign that goes viral. However, it does not have to be a dream. Creating a viral marketing campaign may be difficult, but it is not impossible. We at Guttulus have created a few tips that can help you get started in […]

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Sales Funnel Strategy

Sales Funnel Strategy An important strategy used in digital marketing is the sales funnel strategy. The name might sound odd, but this concept can make your business from a non-existent entity to a well-known business in a few days. Some firms specialize in implementing just this concept in marketing which shows how important it is […]

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