Building Your Own Social Personality

The harshest lesson I learned at my previous agency was never to put your own social connections on your company email.  I wasn’t doing anything bad.  The mistake cost me more than 2 years of progress on my social media.  I had to retake all the Google tests which wasn’t difficult.  But annoying nonetheless.  And I lost Google Local.  I haven’t completely recovered everything I lost.  I don’t have Google local and my guttulus youtube channel had to begin a new.



Sunday Musings & Marketing Thoughts

Outbound marketing is annoying.  It doesn’t convert and the clients you attract aren’t the ones you want to have long term.  Inbound is far superior in most metrics.  Conversion rate, ease of acquisition, etc.  I want to do more inbound.  My plan is to do zero paid advertising.  Sounds crazy since that’s what I’m good at.  And what I won awards doing, however it’s boring.  I prefer to experiment with non-paid forms of advertising since there’s more for me to learn.  And currently it’s more fun.



Spending My Sundays Fixing WordPress

I empathize with website owners.  Wordpress has a lot of updates.  To be more specific… there are a lot of plugin updates that have to be fixed every so often.  These are simple fixes… but still.  I enjoy having my blog.  Since it’s a way for me to plan what I need to do.  Like dealership PPC today.  Since it’s the end of the month.  Proposals and pitches… since those need to be done everyday.  Coding.  Which I finished last night.



You’re ranked 32 out of 357566 students

I reached one of my goals for January.  Only one.  My January wasn’t great.  Lots of personal things and a messy schedule.  I’m looking forward to February since it should be more tame.  I earned 40, 000 points on teamtreehouse which makes me 32 of more than 350K students.  Something I wanted for a while. Teamtreehouse is a learning platform and not something I do on a daily basis anymore.  Those points are as easy to come by since I’ve done most of the lessons.  I would like to be ranked in the top 20 but I’m happy to be 32.  for now….



Who Does NOT Belong at a Startup?

Startups aren’t 9-5s.  They aren’t places to go on paid vacation for 2 weeks… right after the software launched.  If there’s a goal of 20 and you have 1… it is not time to go on vacation.  If one developer goes on vacation…. that doesn’t mean everyone goes on vacation.  Your goal is 20!!! not 1. Seriously… what is going on.  In a Startup the CEO takes out the trash, gets his or her own coffee, and is the first one in/last one out.  Startups are not for people whose only goal is to be paid a biweekly salary.  They are not places for people to be lazy and order $2800 MacBooks and ergonomic chairs.



Late Night Development Learning is a Pain

It’s 1:00am… And I don’t have ice cream yet.  How is this real life?  I have two options, go to CVS and get ice cream and go to sleep… or stay home and do some mongo learning.  Mongo seems cool… I mean I only watch the first 1 minute introduction to it.  But it seems like something I want to learn.  They have a few more advance courses as well.  Which reminds me… I paid for several Udemy courses I haven’t even started yet.  The joys of being busy.


guttulus digital marketing

List of Weekend Tasks to Be Done

The chances of me completing everything on this list is 0 percent.  It’s an ideal list… something I don’t have any hope of completing.  But I like making it, because it helps me prioritize and focus on what actually needs to be done.  I’m aiming for 50% this weekend.  Next weekend will be bad in terms of productivity because my sister is coming to visit.  End of the month… not the best time to visit… but what can I do?  Nada.



Too Much to do This Weekend?


My weekend has a lot of things scheduled.  Dinners, proposals, and PPC related things.  And videos.  And Errands.  I’m excited for some of it…   And meh for some other parts of it.  Personal relationships are draining.  Not a strength or something I want to spend much time thinking about.  Hopefully I can settle somethings.  And work from home week will be a wonderful break and an increase in productivity.  I’m excited for that.  I’ve going to CVS after these blogs are over and buy all the snacks.  hehehe.



My Nasty Shopping Addiction X2

I don’t go shopping often… but when I end up buying too much of what I don’t need.  I’m not sure what it is….  Probably a lack of self control.  The same thing happens when I do PPC or learn development.  I can spend an entire weekend at my work desk being productive.  I haven’t figured out how to shop yet.  I spend close to $500 on things I won’t ever use.  But hey, they are nice to look at.  February is an important month…. There’s a magic the gathering and anime convention at the same location.  My plan is to sell my magic cards to buy anime things…. Or just spend money on both.



E-Sports, Startups, and Mentality


I’m a pretty big fan of e-sports.  I follow one LOL in particular Double Lift or Lift Lift.  He came from a traditional Chinese who literally disowned him because he wanted to play video games.  He believed in his talent enough to try to make it.  And he did.  He’s brand is worth a lot.  Probably at least close to a million.  And he plays video games.  I’ve seen most if not all his interviews, and it still surprises me how hungry he is to win.  He’s not like most video gamers… he has a simple goal, to be the best… I can appreciate that.



Why Failing is Okay for Startups?

I’m blessed.  I have a great set of parents and an enviable life.  I have a lot.  The one thing I don’t have is a software I can sell for millions.  That would be neat.  And is my next goal.  I’m not going to sugar coat this…. the software isn’t want I expected it would be at this point.  In fact… it’s not remotely close…  There is no other way to say it… except it failed.  And I failed.  I failed to manage the development team… instead they managed themselves.  Which makes no sense… since they are developers making a PPC tool.  Not a great plan.



How I got Started in Pay Per Click?

I’m weird… if you read any of my blogs you will know that.  Things that should drive me… mainly money… really don’t.  I’ve paid off all my student loans.  And I don’t have auto loans.  I am debt free and have a significant chunk saved in non-interest funds…. I know… not the best.  I feed on negativity.  The more negative someone is, the more it fuels me to be better.  There’s no better story then the one I’ve told many times… before.  How I got started in PPC.



Fire Emblem & Startup Life Collide

I replayed fire emblem awakening.  It was fun.  10 hours of non-stop playing… essentially my friday night… instead of going out to the amazing event… haha… Pass.  Anyways, I’ve optimized the game and can unlock all the characters.  And grind them at the highest levels within the shortest period of time.  At some point… I stop enjoying the game… and I only continue to playing purely for optimization.  It’s sort of neat being able to play a game “perfectly.”  Anyways…. onto tonight.  I did go to the gym.  And I just got back.  It’s 1:37am… I want to at least make 4 more blogs tonight mainly because I feel guilty for not making my guttulus videos.  When something messes with my schedule… it really messes with it.



Crying Over Shattered iPads… Never

Today wasn’t the greatest day.  Saturday I was out most of the day doing errands.  Sunday… yeah.  Is almost over.  Anyways, I accidentally smashed my iPad onto the floor.  No use crying over spilled milk.  Moved on already.  The same philosophy I have with development and PPC.  If something doesn’t go right, fix it or move on.  No use harping on what went wrong or why.  Failure is failure and it’s always ugly.  And no excuse makes it better…. At least it wasn’t my macbook… that would have sucked.



How to Get Customers & Clients?

No movie better summarizes inbound marketing then Filed of Dreams.  “If you build it, he will come.”  But will they actually come?  Remember you are one of many.  There are companies who do what you do…. or things so similar to what you do… it’s not that different. Sales is not easy.  I spent 4 hours each Sunday doing it.  And 4 hours each Monday.  You have to be consistent and not give up.