The Guttulus Blog

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Lost in the Proverbial Forest

I’m not sure what the title means.  I thought it would make a good title.  This weekend has been a mess.  Productivity wise, it’s not been bad.  No weekend when I set up my youtubes and this blog is all that bad.  Combined that’s like a day of work.  And I learned a new linkedin […]

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Selfishness & Startup Life Stories

People are inherently selfish…  this is true.  They will do what’s in their best interest.  It’s part of being human.  Therefore, a smart company will align an employee’s interest with their own.  One of the worst parts of owning a startup is training.  Training people is hard.  It takes time and resources.  And even with […]

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Laziness & Startup Life Stories

There are days I don’t want to do anything… like blog.  or make videos.  On these days I still force myself to do these things.  Mainly as a testament of consistency.  If you do something long enough… you will eventually get there.  Even when progress seems incredibly slow.  I wanted to talk about laziness and […]

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Panic & Startup Life Stories

One of the keys to making it as a startup is to not panic.  Things will inevitably go bad… sometimes get worst.  You have to keep your head up and keep at it.  Consistency trumps everything else in terms of importance.  Panic alters consistency and therefore productivity.  Some people are incredibly bad at handling adverse […]

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Adversary Makes You Stronger

My life hasn’t been easy.  It’s been interesting…  A lot of things I learned on my own or in spite of other people.  I’m glad I had those experiences.  It taught me to endure through difficult times and to choose the difficult path.  It’s never the end goal, just the journey.  Which brings me to this […]

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INTELLECTUAL PROPERTY PURCHASE AGREEMENT

INTELLECTUAL PROPERTY PURCHASE AGREEMENT Definitions. Intellectual Property Rights. Closing. Closing Date Payment. Material Adverse Effect. Material Contract. Proration Date. Affiliate of Seller. Code.   1. Sale, Purchase and Transfer of Intellectual Property Rights. 1.1 Assets. 1.2 Assignment of Contracts. 1.3 Transferring Assets and Licenses.   2. Purchase Price.   3. Closing. 3.1 Documents to be […]

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ASSET PURCHASE AGREEMENT

ASSET PURCHASE AGREEMENT DEFINITIONS   Certain Definitions. “Affiliate” “Acquired Assets” “Assumed Liabilities” “Books and Records” “Customer Lists” “Encumbrance” “Excluded Assets” “Knowledge” “Person” “Property Rights” “Business” “Return” or “Returns” “Tax” or “Taxes”

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Search Marketing Proposal for Company

  Search Marketing Proposal for Company Presented by: Guttulus LLC Campaign Goals: Reach a wider audience Increase total reach Increase visibility on search engines Increase ROI Increase conversions Create optimized landing pages Decrease waste

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Setting Unrealistically High Expectations

Children set extremely high expectations for themselves.  They want to be movie stars, baseball players, and tech gurus.  At some point these expectations… or dreams… are tempered with more “reasonable” ones.  This is the natural result of life.  There are ceilings and doors everywhere we go.  For the few who still set high expectation… society […]

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Collecting Things I Don’t Really Need

One of the worst characteristics traits I have.. is I buy things I know I have no useful.  Case in point… books… I don’t really have the time to read them… but I can’t stop buying them.  I order them from Amazon… from eBay, and if a local store has a few hundred… I think […]

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