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YouTube is the largest video platform on the internet. There you can find almost anything and also you can learn almost anything too. So it is important to make sure that the content you are posting is good and also is able to reach mostly of the people. Below is a list compiled by experts on how to optimize your YouTube channel.

Choose your key words wisely

A recently done survey by experts on the common uses of phrases in English and other languages, it pointed out that many of the most successful people have been choosing the right keywords for all their content.

Make sure that the keywords are highlighted in your video title

This is among the key factor that make it easy for anyone to rank higher on YouTube. By understanding the search intent of your audience it is the first step of getting higher rankings on YouTube. 

Include the keyword in your video file

Super simple but very accurate, but YouTube may use this as one of the key factors that determine how high you will be ranked. point out that your video will be raked higher and also it will gain more search volume.

Optimize video description

This is one of the main things that is considered as a deal breaker. For one to get a good ranking on YouTube, you need to have a solid background so to speak for all your videos in this case an optimized video description.

Use video hashtags to drive search results.

Hashtags are used all over social media to dive traffic users to find content on any platform pointed out that, one can be able to use related hashtags in video descriptions to help guide viewers to your video.

Video categories 

If your users are in search for a particular video with advanced options, they should be able to find a search area so as to ease the hustle of going through all the videos. On YouTube, there is a wide variety of categories that will suite your YouTube videos. To get more help visit

Thumbnail image customization

It is a very critical yet overlooked part of the whole process. According to  experts, to get the best results, you will need to get a customized thumbnail. experts have the best experienced experts in making sure that you get the best customized thumbnails.

Subtitles and closed captions

This is like the icing on the cake so to speak, if done right it will be able to produce some of the best kind of results. This will improve viewership as the subtitles are designed to help those who are not conversant with the language to understand while the closed captions are for those that may not have the ability to hear the video.

Get social

Among the vast ways to get a higher ranking on YouTube is that you will need to spread the word of your video to other social networks. Seems easy but it needs to be done with the right precautions and steps. Basically the more social networks you share the more you will able to get great following.

Creation of backlinks

Link building is great way of getting a higher ranking on YouTube. Place your video in as many social networks and websites as you can. You can also try to ask other websites in your field to post your video for you. 


It is one of the easiest but most effective ways of making sure that you get the best results from your YouTube page. experts pointed out that, playlists are an amazing way to increase the overall watch time of your channel.

Encourage engagement

Engagement affects directly your SEO. Whenever someone likes subscribe or even comments on your video, it sends a strong signal to YouTube that your content is good and later on increases your ranking. 

Always keep people watching

It is a good idea to make a long video with all the keywords in all the right places and all that, but, it is also good to keep in mind that for you to make among the top ranked you need to get enough watch time. You need to make sure that all your viewers stay and watch what you are posting. 

Make long videos uncovered that, most people have the belief that longer videos outperform shorter ones when it comes to YouTube. So the longer the video the longer your viewers will watch it and the more YouTube will see that your content is captivating.

Creation of scripts that are engaging

A script might sound a bit of in this case, mainly because you wat to come out as natural as possible, but according to experts having a good well written script is quite nice. It will actually give you a better chance of coming out as natural as possible while also ensuring that you don’t get side tracked and lose viewers.

Right tags

Tags are a very key thing that one will need to ensure that they get right. Tags are mainly for YouTube’s reference only. In this case all your viewers won’t see what is included as uncovered by

Research keywords first

As pointed out earlier, keywords are one of the main things that will make or break your YouTube account. Through them, the platform will be able to identify the videos subject, content and associate it with the users.

Keywords with good reach potential 

Experts a pointed out that, keywords are good when they reach and surpass their expected targets. So the best choice, is to use the keywords that do not have much traffic but they also have less competition. 

Smart descriptions

A description is quite nice as it provides a rough summary of what the video is all about. The description is essential, especially in ranking. One of the reasons for this is that, it can be used for persuasion in order for the user to access the video and two, it allows the platform to identify the video content.

Editing of the fie name

SEO starts even before you upload your video as uncovered by experts. In this case it is not advisable to upload a video full of codes and letters. Instead post a video using a descriptive name with the keyword.